Arby's has introduced four new sandwiches, each including a mozzarella-topped bun. The chain has also appointed Jenna Bromberg, former CMO of Papa John's, as its new chief marketing officer. These changes are part of Arby's recent efforts to refresh its menu and marketing strategy. The new sandwiches are currently under trial by the company. Bromberg's appointment comes as Inspire Brands, the parent company of Arby's, prepares for its IPO.
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